May 28

Critical Components to Loyalty Marketing Strategies

Understand that loyalty comes from creating a positive emotional connection with a person (or brand) through a series of positive interactionsor transactions that build affinity and become habitual over time. So logically for over 35 years companies have been utilizing consumer loyaltythrough rewards and loyalty programs. The average American belongs to seven rewards programs and.

April 29

Graphically-Speaking – How Does Design Fit Into Marketing?

The Role of Graphic Design in Marketing and Business Minuteman Press Witbank refers to the role of graphic designers in the following fashion. Graphic design is an essential and powerful tool in marketing and business. The fact is consumers are overloaded with advertisements and information. Therefore graphic designers are becoming increasingly adept at creating dynamic,.